SEO Apprentice (USA)

Summary:

Banowetz Marketing is looking for an SEO Specialist to help our client businesses rank higher on Google and other search engines. You should be analytical, data-driven, and have a strong command over written English. It’s important that you are comfortable working digitally as this is a work-from-home, virtual position. The goal is to ensure that return on investment with this company produces high returns while providing excellent customer service!

What you’ll learn:

• Participate in forming effective organic search strategies
• Create & manage Google My Business (GMB) and Google Analytics accounts for clients
• Launch and optimize various Pay-Per-Click (PPC) campaigns
• Be involved in keyword selection and audience targeting
• Monitor budget and adjust bids and creatives to gain better ROI
• Produce reports for clients
• Find ways to reduce risk of click fraud
• Keep current with PPC and SEM trends
• Able to perform in Depth SWOT analysis and create actionable assignments from analysis
• Effectively use Schema on all websites
• Effectively employ citation consistency across all platforms
• Effective use of Meta with strong (tracked) keywords
• Thorough understanding of AMP and ability to fix issues pertaining to LCP, CLS and FID
• Able to perform a complete and thorough competition analysis
• Write keyword-rich website and blog copy
• Build a strong relationship with co-workers and clients using Slack, email, etc. 
• Be a self-motivated, lifelong learner with an excellent work ethic and care for others.
• Other duties as assigned

Responsibilities:

• Run ad performance reports & make suggestions based off the prompts.
• Run dead link reports & mitigate errors. 
• Run speed reports & make suggestions based off the reports you ran. 
• Run social media performance reports & make suggestions for changes. 
• Run SEO reports & audits. 
• Run review reports. 
• Run orphan pages report. 
• Run NAP tracker report. 
• Run a Google My Business (GMB) report & make edits to make edits to GMB accounts. 
• Ask for GMB reviews. 
• Run an email funnel performance report. 
• Execute on-page optimizations. 
• Manage content calendars (assign content creation tasks to other staff). 
• Analyze Google Search Console. 

Requirements:

• High-speed internet access.
• Attention to detail. 
• Strong English skills (written and verbal). 
• Dedication to a task and willing to persevere through difficult technology issues. 
• Willingness to persevere through technology education. 
• Desire to be a continuous learner. 
• Flexible and adaptable in new situations. 
• Thorough in both virtual and in-person communication (Slack, Zoom, email & in-person meetings). 
• Willing to seek guidance when necessary.